Hollywood To Include Obamacare In TV Plots - FOX 10 News | myfoxphoenix.com

Hollywood To Include Obamacare In TV Plots

Posted: Updated:

Expect Obamacare to be popping up in some of your favorite TV shows.

A private foundation called The California Endowment just provided $500,000 to TV writers and producers to have information about the Affordable Care Act stitched into plot lines.

The goal is to encourage Americans, especially the young and healthy, to enroll in a health insurance plan.

University of Southern California's Norman Lear Center received the grant. The Norman Lear Center is a multidisciplinary research and public policy center exploring implications of the convergence of entertainment, commerce and society.

Because the grant is so recent, no specific TV shows have been targeted yet, and no plot lines have been written.

Martin Kaplan of the Norman Lear Center said "We know from research that when people watch entertainment television, even if they know it's fiction, they tend to believe that the factual stuff is actually factual."

California Republican strategist Jonathan Wilcox has taught a politics and celebrity course at USC, and believes the narrative TV promotion will not have an effect on the public.

"This is an attempt to use entertainment pop culture to fix a political challenge," he said. "It will be received as a partisan political message, no matter how cleverly it's delivered."

  • Local NewsMore>>

  • Suspect Confesses To Murder, Police Search For Bodies In Park

    Suspect Confesses To Murder, Police Search For Bodies In Park

    Friday, August 1 2014 10:22 PM EDT2014-08-02 02:22:08 GMT
    Authorities say they are searching allegedly for two dismembered bodies buried in a wooded in Indian Rock Park in Springfield after a murder suspect confessed to killing two people.
    Authorities say they are searching allegedly for two dismembered bodies buried in a wooded in Indian Rock Park in Springfield after a murder suspect confessed to killing two people.
  • Police: Boater Disappearance May Have Been Staged

    Police: Boater Disappearance May Have Been Staged

    Friday, August 1 2014 9:42 PM EDT2014-08-02 01:42:31 GMT
    Egg Harbor Township Police believe the disappearance of a boater in July may have been staged.
    Egg Harbor Township Police believe the disappearance of a boater in July may have been staged.
  • Police Search For Missing Camden Man

    Police Search For Missing Camden Man

    Friday, August 1 2014 8:34 PM EDT2014-08-02 00:34:43 GMT
    Police say Jermaine Lundy, 44, was reported missing on Friday. If you have any information, please call the CCPD tip line at (856) 757-7042.Police say Jermaine Lundy, 44, was reported missing on Friday. If you have any information, please call the CCPD tip line at (856) 757-7042.
    The Camden County Police Department is searching for a missing man from North Camden that was reported missing on Friday.
    The Camden County Police Department is searching for a missing man from North Camden that was reported missing on Friday.
Powered by WorldNow

KSAZ-TV & KUTP
511 W. Adams St.
Phoenix, AZ 85003

Phone: (602) 257-1234
Fax: (602) 262-0177

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | New Terms of Service What's new | Ad Choices