Toys 'R Us will match online prices in stores - FOX 10 News | myfoxphoenix.com

Toys 'R Us will match online prices in stores

Posted: Updated:

WAYNE, N.J. (AP) -- With 120 days to spare, many people from coast to coast are well into their holiday shopping. Toys 'R Us will start matching some online prices in its stores as it begins to gear up for the crucial holiday shopping season.

The toy seller already matches other retailers' in-store prices. But it is expanding the offer to include online prices as well. A growing number of retailers, including Target and Best Buy, are offering to match online prices to stop customers from browsing in their stores and then buying items more cheaply online, a trend known as "showrooming."

Getting customers into stores — and spending money — is particularly important during the holiday quarter, during which retailers make 40 percent or more of annual revenue.

Privately held Toys R Us, based in Wayne, N.J., says it will match prices at websites including those of Wal-Mart, Target, Amazon.com excluding those sold through the third-party Amazon Marketplace, Best Buy, Sears and others.

"We want to take away any concerns our customers might have about maximizing their budgets," said Chief Merchandising Officer Richard Barry.

___

Online: toysrus.com/pricematch

  • Good Day ArchiveMore>>

  • Back to School Jamboree with Hosea Feed The Hungry

    Back to School Jamboree with Hosea Feed The Hungry

    Hosea Feed the Hungry will host their annual Back to School Jamboree on Sunday, July 13, 2014 from 10:00 a.m. until 3:00 p.m. at Turner Field. Children will receive a backpack filled with school supplies.

    Hosea Feed the Hungry will host their annual Back to School Jamboree on Sunday, July 13, 2014 from 10:00 a.m. until 3:00 p.m. at Turner Field. Children will receive a backpack filled with school supplies.

  • FOX 5 Sports Exclusive

    Ron Gant and Bobby Cox talk Cooperstown

    Ron Gant and Bobby Cox talk Cooperstown

    Thursday, July 24 2014 8:57 AM EDT2014-07-24 12:57:42 GMT
    We're coming up on a big weekend for baseball -- and especially for a some Atlanta Braves legends. Former Braves pitchers Tom Glavine and Greg Maddux are being inducted into the Baseball Hall of Fame-- along with former Braves skipper Bobby Cox.
    We're coming up on a big weekend for baseball -- and especially for a some Atlanta Braves legends. Former Braves pitchers Tom Glavine and Greg Maddux are being inducted into the Baseball Hall of Fame-- along with former Braves skipper Bobby Cox.
  • Support for DeKalb's oldest living retired firefighter

    Support for DeKalb's oldest living retired firefighter

    Thursday, July 24 2014 7:53 AM EDT2014-07-24 11:53:29 GMT
    Douglas Marks was a DeKalb County firefighter for 25 years...saving lives and protecting homes. Now, at age 82, Marks needs a little help himself. And his fellow firefighters...are stepping up.
    Douglas Marks was a DeKalb County firefighter for 25 years...saving lives and protecting homes. Now, at age 82, Marks needs a little help himself. And his fellow firefighters...are stepping up.
Powered by WorldNow

KSAZ-TV & KUTP
511 W. Adams St.
Phoenix, AZ 85003

Phone: (602) 257-1234
Fax: (602) 262-0177

Didn't find what you were looking for?
All content © Copyright 2000 - 2014 Fox Television Stations, Inc. and Worldnow. All Rights Reserved.
Privacy Policy | Terms of Service | Ad Choices