The blackout during Super Bowl 47 lasted about 35 minutes and did wonders or advertisers.
Digital marketing done by many companies during the blackout was "fantastic," said tech expert Shelly Palmer.
"There was an awful lot of Twitter in velocity in mass… The Super Bowl ads that were available in preview saw a 600 percent increase in recall. So when people say you skip ads but here you have ads becoming content. Then you had Twitter to the mix and you have people talking about the Brand Bowl, it's pretty impressive."
Friday, May 17 2013 5:09 PM EDT2013-05-17 21:09:38 GMT
Good Day wrapped up its first Burger Week in honor of National Burger Month. Every day we had a burger flashback -- a burger drop of hamburgers in our studio and a burger-related Good Day Cafe. All of
Good Day wrapped up its first Burger Week in honor of National Burger Month. Every day we had a burger flashback -- a burger drop of hamburgers in our studio and a burger-related Good Day Cafe. All of
Friday, May 17 2013 10:34 AM EDT2013-05-17 14:34:18 GMT
Aspiring singer Garrett Gardner may have gotten the heave-ho from The Voice, but he's not letting that stifle his music career. The New Jersey native performed during GDNY on Friday.
Aspiring singer Garrett Gardner may have gotten the heave-ho from The Voice, but he's not letting that stifle his music career. The New Jersey native performed during GDNY on Friday.
Friday, May 17 2013 10:05 AM EDT2013-05-17 14:05:18 GMT
It's all about the Bronx as the borough celebrates a week of festivities honoring it's people and the many businesses and establishments that call it home.
It's all about the Bronx as the borough celebrates a week of festivities honoring it's people and the many businesses and establishments that call it home.
Friday, May 17 2013 8:21 AM EDT2013-05-17 12:21:42 GMT
A new photo exhibit at an art gallery in Chelsea is drawing the ire of residents who are the artist's subjects, unknowingly.
A new photo exhibit at an art gallery in Chelsea is drawing the ire of residents who are the artist's subjects, unknowingly. The artist, Arne Svenson, is reportedly taking the photos through their TriBeCa building windows. In some photos, the residents are bending over, sleeping and cleaning.
Thursday, May 16 2013 5:46 PM EDT2013-05-16 21:46:42 GMT
Author Barbara Taylor Bradford has sold more than 89 million books worldwide. Her 28th book, "Secrets from the Past," is out now. http://www.barbarataylorbradford.com http://www.facebook.com/Barbara
Author Barbara Taylor Bradford has sold more than 89 million books worldwide. Her 28th book, "Secrets from the Past," is out now. http://www.barbarataylorbradford.com http://www.facebook.com/Barbara
Thursday, May 16 2013 10:25 AM EDT2013-05-16 14:25:14 GMT
Age is just a number to daredevil Mike 'Mighty Atom Jr.' Greenstein.
Age is just a number to daredevil Mike 'Mighty Atom Jr.' Greenstein. The 92-year-old will pull a car with his teeth during his first public show on Coney Island next weekend, but first he gave Good Day NY viewers a preview during Thursday's show.
Thursday, May 16 2013 9:30 AM EDT2013-05-16 13:30:46 GMT
It's now up to the voters. The first part of the American Idol finale is over and Kree Harrison and Candice Glover sang their hearts out Wednesday night.
It's now up to the voters. The first part of the American Idol finale is over and Kree Harrison and Candice Glover sang their hearts out Wednesday night. The dueling divas each performed an original song. The winner's will be released as her first single.
